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When The Internet Is Not Enough
They have consumed virtually ALL of the data available on the Internet. All of it. That’s a lot of data.
How Tech Companies Are Responding To The EU’s AI Act
The European Union passed the AI Act, the first major regulatory framework for AI, in mid-March.
Generative AI is Making Us Hanker for Human Interaction
We want to understand AI, to embrace not fear it.
Would We Have Taylor Swift Without The Beatles? The Battle Over AI Training
Copyright law originated as a way for Congress to “promote the progress of science and useful arts, by securing for limited times to authors and inventors the exclusive right to their respective writings and discoveries.”
Will AI Leave Us All Nothing to Do But This?
So just ask AI how to make your client newsworthy, then go fishing.
The Precise Date On Which Artificial Intelligence Will Destroy Humanity
I’m going to start thanking ChatGPT when it helps me out…
How To Get Started With AI In Corporate Communications
AI-powered writing tools are readily available to enhance corporate communications, generate content, refine style, as well as enhance readability and clarity.
Lots of Questions About AI, Not Many Definitive Answers, Yet
In truth, no matter how violated you feel, it’s likely you’re not special. This hacker probably used AI to fool you and many, many others.
Using AI To Draft — And Your Instincts To Edit
Can AI write your pitches, releases and other content? Not completely — but it can give you a head start. If you want to generate attention-grabbing copy that engages the reader (and who doesn’t?), use AI to generate ideas.
IBM's Global Managing Partner of Generative AI Discusses Transformative Potential and Ethical Considerations
With a career spanning 26 years at IBM, Candy has witnessed the evolution of technology and its impact on various industries. He outlines his role in leading IBM's generative AI initiatives, focusing on its application, benefits, and ethical concerns.
Leveraging AI in Small Business Marketing Strategies
In a recent article for AdvertisingWeek, Dave Charest, the Director of Small Business Success at Constant Contact, emphasizes the profound impact of AI on marketing, highlighting its evolution from powering product recommendation engines to its current capabilities in content creation.
The Opportunities and Considerations of Leveraging Workflow Automation in Marketing Communications
Artificial Intelligence (AI) has revolutionized the marketing and communications landscape with workflow automation and robotic process automation (RPA) being an area of massive impact.
The Impact of Predictive Analytics on Marketing Communications
Predictive analytics is a category of artificial intelligence (AI) that uses historical data, statistical modeling, and machine learning to make predictions about future outcomes and a game-changer for public relations professionals.
Why Executives Need to Embrace AI in Public Relations
As AI-powered platforms such as ChatGPT, Taylor, Synthesia and more become integral to the modern landscape, public relations professionals need to adapt and capitalize on this technology to stay relevant and effective in a competitive market.
6 Ways Business Leaders Can Leverage an AI Image Generator
Using artificial intelligence to create customized images can really help business leaders cut costs and speed up all kinds of marketing communications initiatives.
Introducing the Communications Engineer
The emergence of the Communications Engineer as a role will be vital in harnessing AI solutions to revolutionize communication strategies.
5 Often Overlooked Ways to Use AI to Improve Your Customer Service
While you may have already implemented an AI chatbot on your website to answer visitors’ questions (which expedites the buyer journey), there are many other ways AI can improve your customer service.
Search Drives ChatGPT and Bard. Are You Ready?
Half of the comms industry is either excited that AI will help win a new client or a promotion – or dig a hole for their career six feet deep.
Embrace AI as an Indispensable Partner in PR and Communications
PR and communication professionals should recognize AI as a powerful tool and ally in creating exceptional content and communications.
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