CoCreations AI Executive News and Updates powered by CommPRO

Benedict Evans explains why AI is powerful but not magic and how communicators can win by focusing on adoption, differentiation, and human judgment.

CoCreations 8/22/25 CoCreations 8/22/25

AI Gives Challenger Brands a Research Edge Big Companies Can’t Ignore

In a revealing interview with The Measure, MX8’s Tom Weiss explains how AI is rewriting the rules of marketing research.

CoCreations 7/9/25 CoCreations 7/9/25

Why Smart Marketers Are Betting Everything on Brand in the Age of AI

Comscore CMO Jackelyn Keller breaks down why the future of marketing is a fusion of emotional storytelling and intelligent technology.

CoCreations 7/3/25 CoCreations 7/3/25

MarketCast’s Amy Fenton explains how marketers can adopt AI without compromising creativity or strategic depth.

Paul Kontonis 6/30/25 Paul Kontonis 6/30/25

Creativity isn’t dying, it’s multiplying. Sami Viitamäki’s take on Cannes Lions 2025 maps the next frontier communicators must now navigate.

CoCreations 7/30/24 CoCreations 7/30/24

“AI is not just a tool; it’s a fundamental shift in how we approach marketing.”