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Amazon’s Massive Layoffs Reveal How AI Is Rewriting Corporate Communications
CoCreations
Amazon’s Massive Layoffs Reveal How AI Is Rewriting Corporate Communications
CoCreations

As Amazon cuts 14,000 corporate jobs, communicators face a defining moment in explaining the human side of automation and change.

CoCreations
AI Gives Challenger Brands a Research Edge Big Companies Can’t Ignore
Thought Leadership CoCreations 8/22/25 Thought Leadership CoCreations 8/22/25

AI Gives Challenger Brands a Research Edge Big Companies Can’t Ignore

In a revealing interview with The Measure, MX8’s Tom Weiss explains how AI is rewriting the rules of marketing research.

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AI Won’t Replace PR Pros, It Will Amplify Their Power
Communications CoCreations 9/27/24 Communications CoCreations 9/27/24

AI Won’t Replace PR Pros, It Will Amplify Their Power

Aaron Kwittken, founder of PRophet recently sat down with industry catalyst Julie Thompson, former EVP and Chief Marketing Officer of OAAA, to discuss the intersection of public relations and Artificial Intelligence (AI).

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