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AI Gives Challenger Brands a Research Edge Big Companies Can’t Ignore

In a revealing interview with The Measure, MX8’s Tom Weiss explains how AI is rewriting the rules of marketing research.

CoCreations 7/21/23 CoCreations 7/21/23

Building Trust and Leveraging Opportunities at the Intersection of AI and Journalism

While AI offers the promise of customization, efficiency, and data analysis, concerns about trust, misinformation, and the role of journalists persist.