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AI Gives Challenger Brands a Research Edge Big Companies Can’t Ignore

In a revealing interview with The Measure, MX8’s Tom Weiss explains how AI is rewriting the rules of marketing research.

CoCreations 3/10/25 CoCreations 3/10/25

Sir Martin Sorrell on Global Shifts, AI, and the "Chameleon Economy"

At Davos, Sir Martin Sorrell and Daniel Newman discuss the global economic landscape, AI’s transformative role, and the political uncertainties shaping business strategy.