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AI Gives Challenger Brands a Research Edge Big Companies Can’t Ignore
AI Gives Challenger Brands a Research Edge Big Companies Can’t Ignore

In a revealing interview with The Measure, MX8’s Tom Weiss explains how AI is rewriting the rules of marketing research.

Importance of AI and Automation in Public Relations: Enhancing Efficiency and Impact
Data CoCreations 8/8/23 Data CoCreations 8/8/23

Importance of AI and Automation in Public Relations: Enhancing Efficiency and Impact

A new benchmark survey conducted by The Conference Board in collaboration with Ragan Communications reveals that marketing and communications professionals are increasingly co-creating with artificial intelligence (AI) in their work.

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