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AI isn’t replacing communicators—it’s giving PR pros new superpowers to think faster, act smarter, and measure impact like never before.

CoCreations 9/24/25 CoCreations 9/24/25

AI Leaders Split on Outcomes Versus Amplification

Top executives are drawing a line between AI for impact and AI for amplification—communicators must choose their lane.

GPT-5 Pushes AI From Assistant to Infrastructure in Communications

AI agents are here, and communicators need to think beyond prompts.